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5 Steps for effectively managing your social media accounts

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  • 5 Ways to Keep your YouTube Content Fresh

5 Ways To Keep Your YouTube Content Fresh

Posted On 19 MAY 2017

Posted By Mohnish Jain   / 0 Comments

There are a number of benefits to posting video content on YouTube – for example, it can help you give a new, visual insight to your brand and will enable you to reach out to a whole new audience. But after the first few videos and introductions, you may start to feel as if you’ve run out of ideas. That’s okay – there’s no need to worry. Here are five ways to keep your YouTube content fresh and ensure you always have great quality videos that your audience will lo…

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  • Here’s Why Animation Could Benefit You More Than A Graphic

Here’s Why Animation Could Benefit You More Than A Graphic

Posted On 12 MAY 2017

Posted By Mohnish Jain   / 0 Comments

We’ve heard and talked countless times about how important it is to use visual tactics as part of your social media campaign. Photos and videos are an essential factor when marketing to today’s audiences. One popular option is to use graphics, featuring fun colours, eye-catching fonts and cool illustrations to make your profile page stand out. But why not take it one step further? Adding some animations into the mix could improve the strength of your profile even more.   It&r…

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  • What Is Facebook Messenger Day? What It  Is, How To Use It And Why You Should Give It A Try

What Is Facebook Messenger Day? What It Is, How To Use It And Why You Should Give It A Try

Posted On 5 MAY 2017

Posted By Mohnish Jain   / 0 Comments

Just last month, Facebook rolled out one of its newest features – Facebook Messenger Day. If you’ve heard the name but have no idea what it entails, you’ve come to the right place. Let’s take a look at what Facebook Messenger Day actually is, how you can use it for marketing your business, and why you should consider giving it a try.   What is Facebook Messenger Day? Facebook Messenger Day is a new feature within Facebook Messenger that’s similar to the popu…

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  • Formal vs. Informal: How Should you Talk to your Followers on Social Media

Formal Vs. Informal: How Should You Talk To Your Followers On Social Media

Posted On 2 MAY 2017

Posted By Mohnish Jain   / 0 Comments

Social media can be useful as a marketing tool for almost any business, with many business owners and marketers choosing to create pages and profiles to represent their brands and communicate with their audiences. This is an excellent way to get to know your market, as well as listen to any helpful feedback that could help you better your products and services. But the type of business you run and the type of demographic you’re marketing to will determine how you communicate with customer…

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  • The Best Metrics to Consider when Analysing your Instagram Campaign

The Best Metrics To Consider When Analysing Your Instagram Campaign

Posted On 28 APR 2017

Posted By Mohnish Jain   / 0 Comments

When you measure the success of a social media marketing campaign, you’ll need to decide on how you’ll do so. This usually includes taking metrics into account and monitoring how much closer you are to reaching your set goals. But which metrics should you be considering to gauge the success of your approach? Here are some to consider when analysing your Instagram campaign.   Follower Growth Rates Tracking your followers is about more than just seeing how many followers you h…

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  • Making Videos on a Budget? Here’s What You’ll Need to Get Started

Making Videos On A Budget? Here’s What You’ll Need To Get Started

Posted On 25 APR 2017

Posted By Mohnish Jain   / 0 Comments

You’ve probably already heard about how important it is to include video content as part of your social media marketing campaign, but it’s normal to feel a little put off by the popular recommendations for expensive, hi-tech equipment. After all – you’re a business and will want to be as careful with your budget as possible. Although many online tips and articles suggest buying a $1000 camera, a high-end editing suite and setting up your own filming room or backdrop, it&r…

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  • 10 Reasons Not To Buy Your Followers

10 Reasons Not To Buy Your Followers

Posted On 21 APR 2017

Posted By Mohnish Jain   / 0 Comments

If you use social media as part of your digital marketing strategy, you no doubt already know how important is to build up a strong following – a task that’s not always easy. But what if there was an easier way of reaching your follower goals? There is – but it’s not recommended for any serious businesses on social media. Although many people are tempted by the idea of buying followers to boost their profiles and pages, there are plenty of reasons not to give in. Read o…

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  • Getting a Deeper Analysis with Advanced Facebook Page Insights

Getting A Deeper Analysis With Advanced Facebook Page Insights

Posted On 14 APR 2017

Posted By Mohnish Jain   / 0 Comments

As a marketer, part of your role will be to learn as much as possible about your audience in order to promote your products and services in a way that resonates with them. By tailoring your approach in this way, you can be even more confident that they’ll take an interest in what you have to offer. One way to get a deeper analysis of your customers and online audience is to use advanced Facebook Page Insights. Here’s how you can use these insights to your advantage!   Dive de…

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  • Targeting the Millennials: How to Tweak Your Campaign for the Modern Generation

Targeting The Millennials: How To Tweak Your Campaign For The Modern Generation

Posted On 7 APR 2017

Posted By Mohnish Jain   / 0 Comments

The term ‘Millennial’ is one that’s very frequently used nowadays, so you’ve probably already heard it used online or in conversation. But as a marketer, you may be looking to understand more about this much-discussed generation and how marketing towards them could be important for your brand’s marketing strategy. First, let’s consider what a Millennial actually is, then we’ll move on to the best ways to market with Millennials in mind.   What ex…

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  • How to Create Content when you’re Fresh Out of Ideas

How To Create Content When You’re Fresh Out Of Ideas

Posted On 31 MAR 2017

Posted By Mohnish Jain   / 0 Comments

We’ve all heard the phrase ‘content is king’ - and any marketer will know how important it is to feature high-quality content on your website and social media pages. But as time goes on, it can be harder to create fresh and exciting ideas to feature in your content, especially once you’ve covered all the basics of your business and industry. To get back in the groove and start creating awesome content your audience will love, check out our tips for when you’re fre…

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