If you haven’t heard of Blab.im, it’s time to learn exactly what the service is capable of when it comes to social media marketing.
Think of Blab.im as a mashup of Google Hangouts and Periscope. Users can view up to four livestreams at a time which can be accessed through a simple user interface.
Blab can be used online, or users can download the app which is available for iPhone. Android users needn’t worry. By visiting blab.im via the Chrome browser, the site will be fully functional and ready to go.
So where does social media marketing come in?
Business owners or marketing pros will be able to get in touch with their demographic on a whole new level.
While receiving comments and tweets can be incredibly helpful to your marketing campaign, there’s something even more proactive about setting up a ‘chat’ environment.
As users chat freely, they’ll be more likely to post their honest thoughts before considering an alternative. Often when commenting, people begin to type before deciding their opinion doesn’t matter or that they don’t feel the need.
In a chat setting; however, they will happily talk openly and frequently – giving you a whole wealth of ideas and advice to take on board.
You learn more about social media marketing through Blab itself!
Blab users are taking the opportunity to use the platform to share their expertise – social media marketers included! Recent streams included ‘What do you want from a digital marketing agency?’ hosted by users Lorcan Kinsella and Samantha Kelly – an online event that allowed Blab users to share exactly what they’re hoping to achieve by utilising digital marketing services.
From these simple yet effective events, marketers can ensure they’re offering exactly what their clients want. Which leads us on to…
Free and stress-free focus groups or public conferences.
Ever wanted to hold a focus group but struggled to make the plans? Instead, host one online! As people begin to view your stream on Blab, you’ll be able to talk about your business, product or service, ask for peoples’ honest opinions and even receive advice for upcoming ideas.
It’s also great if you’re looking to host a public conference. Perhaps four of your co-founders, employees or industry associates could discuss your plans while the public listen in and comment. You’ll be able to share your ideas and receive helpful feedback without the need to book a large conference hall.
Sounds great – how do I get started?
If you’re ready to get involved with live streaming for business, sign up to Blab today. All you have to do is click ‘sign in’ where you’ll be prompted to sync your business or personal Twitter account.
Simply connect the two and you’ll be ready to go. Once you’re in, you’ll have the opportunity to update your bio, photo or notification settings, as well as follow other users and receive updates about their streams – or Blabs.
Have you tried out Blab yet? If so, tell us about your experience below. Alternatively, check out videos airing now at blab.im.