When you're considering ways to promote your brand online, you should always be aware of the latest platforms and how they can be used for online marketing.
One platform to consider is Wanelo – a little-known gem within the online marketing industry. Read on to find out how you could use it to your advantage!
What is Wanelo?
Pronounced 'wah – nee – loh', the word 'Wanelo' is a mash-up of the words 'want', 'need' and 'love' – the terms any business owner hopes their demographic use when discussing their products.
Wanelo is essentially an online mall, with over 12 million products sold by over 300,000 stores – both well-known retailers and independent sellers.
It's an ideal way to get your brand name out there and list a variety of products online.
1. Sign up on Wanelo
The first part is easy – all you need to do is sign up at wanelo.com. Simple! Once you're a member, you'll be able to access the full catalogue of products on the site.
2. Post your products on your store page
Now you've gained access; it's time to start posting your own products! The easiest method is to post them directly from your existing online store using the Wanelo Browser Bookmarklet. Or, you can post easily using the Wanelo mobile app.
Once you've started posting, you'll be able to create a store page to represent your brand. These are verified by Wanelo Admin, so your potential customers can be sure they're buying the real deal.
3. Be a part of the conversation
Simply becoming a member and listing your products isn't going to be enough. You'll also need to get active on the site. Add exciting, intriguing comments to go alongside each product, giving users a reason to take a closer look. You can also create collections of products based on trends or topics that may appeal to your audience.
However, it's also important to note that Wanelo does not tolerate spam, so try to integrate with the community and share other products you love – not just your own!
4. Promote your store page around the web
To ensure maximum views and shares, it's worth sharing the link to your Wanelo store page on other places around the web. This could be your own site or blog, or your social media pages!
By following these simple steps, you'll be on your way to Wanelo stardom in no time.
Are you familiar with Wanelo? Would you consider using the site to promote your business? We'd love to hear about it in the comments section below!